For years, the advice for staying safe online was simple: “Use a VPN.” You’d click a button, a little shield would turn green, and you’d go about your day. but the internet has changed. In a world of sophisticated data brokers, persistent “cookie” trackers, and complex remote-work setups, a basic connection isn’t enough.
At Surfshark, we’ve spent the last year evolving our tools to do more than just hide your location. We’ve built a “self-healing,” identity-protecting ecosystem. Here are the four features you should be using right now to move beyond basic protection and master your digital life.
1. Surfshark Everlink: The “Self-Healing” Connection
There is nothing more frustrating than a VPN connection dropping right in the middle of a secure transaction or a work call. Standard “Kill Switches” protect you by cutting your internet entirely, but that leaves you offline and annoyed.
- The Innovation: Everlink is our patented technology that acts as a self-healing mechanism for your VPN tunnel. If your connection wavers, Everlink seamlessly reconnects you to a nearby server without ever dropping your internet or exposing your IP.
- The Result: You stay 100% protected, 100% of the time, without ever having to manually “re-connect.”
2. Alternative ID: Your Digital Body Double
Every time you sign up for a “10% off” coupon or a new newsletter, you are trading your personal data for a small perk. Alternative ID changes the rules of that trade.
- How it Works: Instead of giving your real name and email, you generate a brand-new persona with a functional email address that forwards to your real inbox.
- The Power Move: If that “10% off” site gets breached or starts spamming you, you don’t have to change your real email password. You simply delete the Alternative ID persona and the spam stops instantly. It’s like having a disposable identity for the parts of the web you don’t yet trust.
3. Dedicated IP: All the Privacy, None of the “CAPTCHAs”
One of the trade-offs of a traditional VPN is the “Bad Neighbor” effect. If someone else on your shared server triggers a security flag, you might be forced to solve endless “I am not a robot” puzzles.
- The Solution: A Dedicated IP gives you a fixed, encrypted address that belongs only to you.
- Why You Need It: It’s the perfect tool for remote workers who need to access secure company databases, or for online bankers who want to avoid being flagged for “suspicious logins” because their IP address keeps changing. You get the speed of our 100 Gbps network with the stability of a home connection.
4. CleanWeb 2.0: The Web, Reimagined
The modern web is cluttered with more than just ads. It’s a minefield of trackers, malware, and “Accept Cookies” pop-ups that waste your time and data.
- Total Filtering: CleanWeb 2.0 (available via our browser extensions) doesn’t just block banners; it blocks video ads and prevents trackers from following you across sites.
- Cookie Pop-up Blocker: It automatically handles cookie consent requests for you—rejecting everything possible so you can get straight to the content you actually came for.
5. Trust Through Transparency
We know that in cybersecurity, Trust is everything. That’s why we don’t just ask for your confidence—we earn it.
- Independent Audits: Surfshark has successfully passed multiple no-logs audits, including a comprehensive 2025 review by Deloitte. This verifies that we never track your activity, your browsing history, or your connection timestamps.
- RAM-Only Servers: Our entire network runs on RAM-only servers. This means that every time a server is rebooted, all data is physically wiped. No hard drives, no “leftover” logs, no compromises.
You Are the Pilot
Digital privacy shouldn’t feel like a chore. With Surfshark, you aren’t just a user; you are the pilot of your own data. Whether you are using Alternative ID to dodge spam or Everlink to ensure a flawless connection, you are taking control of your digital destiny.
Ready to level up? Explore the full Surfshark One+ suite and start your 30-day risk-free trial at Surfshark.com.